Ryppl for brands & agencies · open beta
Search Instagram and YouTube creators on audience, engagement and brand safety — shortlist, brief and track the campaign in one workspace.
Placeholder photos and sample numbers throughout the beta preview
Brands running discovery here
· What the brand side is ·
One workspace for ⌕discovery,shortlists and ➟campaigns
20+
filters across audience, engagement and brand safety
Agency teams shortlisting
1 day
“Discovery, the shortlist and the brief now sit in one place, which cut a day out of every pitch.”
Free on the trial
2 profiles
Filters, shortlists and campaign tracking are all open — profile views are what's metered.
Platforms
2
Four things, one place — so a search can become a booked roster without a spreadsheet in the middle.
01
Discover
Filter creators on follower size, engagement rate, audience demographics, niche, location, brand-safety score and past brand deals — so the shortlist is defensible before the client sees it.
02
Check the audience
Age, gender and geography splits per creator, with engagement and hook rate benchmarked against the same niche and follower tier.
03
Shortlist and compare
Group creators into client shortlists, see combined reach and average engagement, and put two or three side by side before you commit.
04
Brief and collab
Send one brief to a whole shortlist with budget and deliverables attached, then track what publishes against what was agreed.
Briefs · bookings · deliverables
Nova Skincare — Q4 retinol
6 creators · $48K · 2.4M reach to date
Oct 6 – Nov 28
Live
Helio Athletic — trail launch
4 creators · $31K · 9 of 12 deliverables
Sep 22 – Oct 31
Live
Kestrel Bank — expat series
3 creators · $27K · contracts out
Nov 3 – Dec 19
Contracting
Tabletop Co. — holiday gifting
8 creators · $22K · brief in review
Nov 10 – Dec 24
Draft
How a booking comes together
1
Search the database
Niche, city, follower tier and brand-safety score.
2
Shortlist per client
Keep each account separate, with combined reach.
3
Send one brief
Budget and deliverables attached, priced on their rates.
4
Track the campaign
Deliverables and reach roll up as posts publish.
Tara Menon
@fitfoodie.tara · Instagram · IN
Mira Sato
@mirasato · Instagram · JP
Devon Clarke
@devonbuilds · YouTube · US
Nour Haddad
@nourfit · Instagram · AE
The other side
The creator side is a network: collabs, shoot days, parties and tours. That is why the profiles you search are current — creators keep them updated for their own work, not just for brands.
Get the creator app →Current data
Creators maintain profiles for their own collabs.
Real rates
Rates are set by creators, not estimated for you.
They opt in
A brief becomes a booking only when accepted.
Proven work
Past deals and deliverables stay on the record.